Developing Marketing Campaigns | 2022 Dates to be Confirmed

Developing Marketing Campaigns

Delegates will feel confident developing and measuring marketing and communications strategies from conception right through to delivery. Small classroom-based type workshops with the option for 1-2-1 tuition at our Nationwide training venues.

At the end of the course, delegates will be able to demonstrate their skills in a presentation to the rest of the group. The course is ideal for anyone involved in communications and marketing.

Topics covered:

  • Understanding your target markets -How to come up with a brand proposition
  • Identifying the best ways and channels to market your product/service (based on research and analysis)
  • How to set and manage campaign budgets
  • How to get stakeholders on side
  • How to give a clear brief to agencies
  • How to measure your campaigns

Type: Learning takes place through a mix of presentations, group discussions and workshop activities

Delivery: Online (live)
Level: Awareness
Day & Time:
Week Days
Weekend
Daytime
Evening
What is included:
VAT
Breakfast
Lunch
Refreshments
Digital courseware
Digital Recording
Printed courseware
Accommodation
Extra revision sessions
Venue: Zoom/Teams
Style:
Authoritative
Challenging
Inspiring
Methodical
Starts: January 2022
Duration: 2 days

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