Key Account Management (Sales) | 28 Feb 2022

Key Account Management (Sales) - 1 day

The best way to ‘retain’ good business accounts is to develop them. Account Management should not simply be about maintaining accounts. The course looks at how to build long-term profitable relationships, so your existing clients will stay with you for longer, spend more with you and are open to cross and up-selling opportunities.

This course will help you gain a stronger understanding of what has changed in Account Management and what our clients want from us in today’s ever competitive market.

Learning Outcomes:

  • How to plan to plan an effective Key account strategy and gaining a stronger understanding of setting goals and creating a social media plan
  • How to build and deepen a strong business relationship using insights and education
  • Moving from a supplier to partner relationship and focussing on achieving Trusted advisor status with clients.
  • How to create stronger conversations naturally leading to more cross and upselling opportunities
  • Develop a better understanding of the client’s decision-making process to enable you to gain a stronger understanding of how you can help them to achieve their objectives.
Delivery: Online (live)
Course Dates : 28th February 2022
Day & Time:
Week Days
Weekend
Daytime
Evening
What is included:
VAT
Breakfast
Lunch
Refreshments
Digital courseware
Digital Recording
Printed courseware
Accommodation
Extra revision sessions
Venue: Zoom/Teams
Starts: February 2022
Duration: 1 day or less

Public discussion (0)

You must log in to send a new comment.